🏬 Franchise & Multi-Location Scaling

Operations Manual Before Location #2

If it's only in your head, it can't be franchised.

🎯 The Play

Before opening a second store, write down how the first one runs: opening/closing, sales process, pricing, hiring, merchandising, local marketing. Record short videos of how you do key tasks. This becomes the backbone of training and, later, a franchise operations manual.

🏁 End Result

New locations ramp up faster and depend less on you personally. It's also a prerequisite for franchising conversations.

🧰 Steal It

1. List every recurring task in the business.
2. Record yourself doing the top 20 on your phone.
3. Turn recordings into checklists (AI can transcribe and format).
4. Have a new hire use the checklists and note gaps.
5. Version and update quarterly.
6. Talk to a franchise attorney before offering franchises.

Copy-paste AI prompt

Turn this transcript of me explaining how I {task} into a clear SOP with purpose, tools needed, numbered steps, quality checks, and common mistakes: {transcript}

Replace the {placeholders}. Works in ChatGPT, Claude, Grok, Gemini, etc.